← Case-study overview

Detailed project record / October 13, 2026

AI-search visibility

Audit, implementation and a measurement plan for Austin AI Hub

01 / Scope

Make organization information consistent and readable

I worked on the Hub website and GEO, combining an audit of its online presence with content and technical changes. The engagement was pro bono.

02 / Implementation decision

Start with verifiable facts and access

The work prioritizes consistent organization details, factual About content, direct-answer FAQs and machine-readable entity information. Crawler access, sitemap and canonical-tag work address how the content can be discovered.

This approach builds an inspectable information foundation. Implementation alone does not establish that an AI engine will cite the organization or that traffic will increase.

03 / Work register

What was addressed

AreaDocumented workWhat it can establish
Entity consistencyStandardized details and corrected inconsistent information.A clearer account of the organization.
Structured dataOrganization and FAQ JSON-LD.Machine-readable descriptions.
Technical discoveryrobots.txt, sitemap and canonical-tag work.Access and discovery configuration.
Factual contentAbout content and direct-answer FAQs.Readable explanations and answers.
External presenceReviewed entity profiles and authority signals.An audit of consistency beyond the website.

04 / Public artifact

Inspect the live implementation

Austin AI Hub’s public website ↗ is the implementation example. Its rendered pages and public source can be inspected. The public implementation is the available artifact.

05 / Measurement decision

Keep citations, accuracy and traffic separate

A comparable historical citation and traffic baseline is unavailable. A proposed next step is a dated discovery-prompt set repeated across named AI engines, with the same scoring rules and recorded model versions.

MeasureRecord
Organization mentionsWhether the organization appears for the selected prompt.
CitationsWhich public source is cited and whether it supports the answer.
Factual accuracyWhether the response matches verified organization information.
Website trafficAn independently tracked website metric, rather than inferred from citations.

This is the next measurement step; a comparable citation and traffic baseline is not yet available.

06 / Context

Contribution and boundaries

The contribution described is audit, content and technical work. Austin AI Hub and EDRON AI share leadership. Future observations should record this context, distinguish implementation from impact and avoid causal claims without supporting comparisons.