Founding team + brand + community
Building a nonprofit’s identity and digital presence
As a founding team member and CMO, I helped build Austin AI Hub’s identity and digital presence through branding, website development, community communications, events, photography, partnerships and GEO.
Ownership and tools
My role and AI contribution
- My role
- I built the website, developed organization and program content, and handled the communications, event and photography work described here. Naming and branding were founding-team contributions.
- AI contribution
- AI-powered tools supported the website build. My role was to connect the organization’s identity, information and participation paths; the broader team and program contributions remain separately credited.
- Evidence and checks
- The live website and role history support this record. The dedicated GEO and hackathon pages distinguish implementation from collective outcomes; no AI-generated research finding is presented as participant evidence.
01 / Overview
How do you make a new organization recognizable, discoverable and easy for people to join?
The nonprofit needed a recognizable identity, a useful website and consistent ways for people to discover programs and participate.
02 / Deliverables
What I worked on
- Organization naming and brand development
- Complete website and program content
- Event planning and community communications
- Photography I created at Hub events
- GEO audit, content and technical improvements
03 / Impact and evidence
What the work achieved
The organization has a public identity, a working website and community programs. My founding contribution developed into the CMO role in June 2026. GEO changes strengthened content and machine-readable information; comparable citation and traffic lift have not yet been measured.
Live website, professional-role history and documented GEO work.
My contribution
Ownership and collaboration
I built the website and handled the event, communication and photography work described here. Naming and brand development were founding-team contributions. Dedicated GEO and hackathon records explain those workstreams separately.
For a closer look
Brand, community and GEO report
Read the project context, responsibilities, process, supporting material and boundaries of the evidence.
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Hackathon & program production
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